Musk labels coronavirus cautions as a "mind virus" in 2020, and tweets about the "woke mind virus" for the first time in 2021
Slobodian / Tarnoff 116: "The term's origin probably lies with right-wing commentator Dave Rubin, who had started tweeting about the 'progressive mind virus' in 2019 and by 2020 had devised a new slogan: 'Wokeism is a mind virus'"