Murray Rothbard, in 1992, "laid out a strategy intended for Pat Buchanan for what he called 'right-wing populism' and elsewhere 'paleo-populism'"
seeking an ideology that was "exciting, dynamic, tough, and confrontational, rousing and inspiring not only the exploited masses, but the often shell-shocked right-wing intellectual cadre as well" (Murray's own description, cited by Slobodian, 57)
he drew on "the example of the former Grand Wizard of the Ku Klux Klan, David Duke, who had won over half of the white vote in the gubernatorial race in Louisiana in 1991"
57-8: "Since the 1930s, the assumption was that the masses naturally tended toward redistribution and socialism and careful state design was necessary to constrain them. [...] Rothbard wanted to turn the dynamic around: to use the masses to disempower the elites. His reversal was based on a simple insight: the masses no longer leaned socialist"
Rothbard: "The basic right-wing populist insight is that we live in a statist country and a statist world dominated by a ruling elite"
Slobodian 58: if true, "then the core message for a paleolibertarian to send was clear: fuck the elites"
59: "The goal was one that had evaded the libertarian movement thus far: 'a strategy of Outreach to the Rednecks'"
"The racial coding of many of these issues was clear, including the gesture of David Duke and the invocation of 'rednecks' about which the author John Ganz has writted about revealingly."
(John Ganz's "The Forgotten Man," at Baffler, 2017)